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SHCOOL OF ENGINEERING
OPEN HOUSE BROUCHERS
Client: Temasek Polytechnic
Engineering School
Brochure Design
framethefolks was engaged to design a series of course brochures for Temasek Polytechnic’s School of Engineering, with the project positioned firmly within branding rather than conventional print design. In total, 11 distinct brochures were designed, each tailored to a specific course while remaining part of a cohesive visual system.

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The designs were intentionally developed around die-cut elements, allowing physical interaction to play a role in how information is revealed and experienced. These layered compositions encouraged engagement while reinforcing structure and hierarchy across complex course content. Complementing the tactile design, framethefolks utilised AI-driven visual creation to generate bespoke imagery from scratch, translating technical and abstract engineering concepts into bold, future-facing visuals.
Through a considered art direction that balanced precision, clarity, and experimentation, the brochures aligned seamlessly with the School’s curriculum and ethos. The result is a cohesive system that not only communicates course information effectively, but also positions the Engineering School as progressive, technologically driven, and deeply connected to real-world impact.
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