We led the launch of Mutou, developing their branding visuals and creating brand merchandise that mirrors their philosophy. Mutou specialises in modular furniture designed for simplicity and adaptability, ideal for those who value a clutter-free, yet cozy home environment. Our branding work captured this minimalist approach, helping to position Mutou as a brand that seamlessly blends functionality with comfort. Additionally, we assisted in the activation launch event, where we showcased the brand’s products in a way that highlighted their versatility and aesthetic appeal.