In the launch of You Got Watch's new reality game show series, CODE RAID, we were tasked with crafting brand visuals that would capture the high-energy atmosphere of the show. The concept revolved around an adventurous and playful spirit, blending intense challenges with a touch of fun and nostalgia. To achieve this, we integrated elements like vibrant colors, dynamic poses, and retro props, creating visuals that evoke both excitement and a sense of camaraderie among the cast. The visuals were designed to not only reflect the competitive nature of the series but also to emphasise the joy of the journey, making it a thrilling and memorable experience for the audience.